Rising

 

Japan Brand Global Expansion

About us

Our company motto is to “bring safety, security and joy to customers.”

We introduce Japan Brand’s high-quality moms’, baby and kids’ goods worldwide, and support sales and marketing activities in overseas markets. In addition, we always anticipate market needs, target win-wins for the Japanese domestic manufacturer and the overseas agency, and move forward based on mutual trust as the Japan Brand supplier.

Strengths

We utilize our overseas sales experience to analyze markets and products, seek out the most suitable agency, and introduce the best product to the market.
- Manufacturer Marketing Support -
  • Point 01
    Market Analysis Support
    Analyze the market size, competition and distribution of the products for sale in the local market to confirm the market opportunities for the target products.
  • Point 02
    Agency Search Support
    Present the Japanese manufacturer’s corporate concept and product concept in a sales submission document separate to the company catalog, seek out an overseas agency that matches the product characteristics, and introduce an agency that can execute the manufacturer’s marketing.
  • Point 03
    Planning support for the Japanese manufacturer’s
    and overseas agency’s collaborative sales strategy
    Support creation of a draft market strategy from the manufacturer’s and agency’s medium- to long-term perspectives (Manufacturer marketing execution)

Services

  • Overseas export of Japan Brand moms’, baby and kids’ products made in Japan

  • Overseas Agency Search Support

  • Support the Japanese manufacturer’s and overseas agency’s marketing collaboration (local market guidance and seeking out demand)

  • Support product planning that fits the overseas market

  • Support the search for and negotiations with OEM producers via requests from the overseas agency

  • Development and sale of products handled in a Chinese company’s in-house EC shop

Handling Brands

Export destination

  • China
    (Shanghai, Beijing, Shenzhen, Dalian)

  • Taiwan

  • Hong Kong

  • Vietnam

  • USA

Company

  • Company Name

    Rising Co., Ltd.

  • Head Office

    〒170-0013
    Room 602, Shimofusaya Building, 3-11-9 Higashi-Ikebukuro, Toshima-ku, Tokyo, Japan
    TEL：+81-3-6304-8831　
    FAX：+81-3-6304-8832

  • Founded

    Dec, 2010

  • Items Handled

    Baby and kids’ goods (clothes, pillows, towels, etc.) /
    Maternity goods (clothes, pregnancy bands, etc.) /
    Additive-free detergents (for baby clothes, for baby bottles, for women, for the household, etc. )

  • Subsidiaries

    Befirst Co., Ltd.

CEO Profile

CEO
福田正富

Masatomi Fukuda

Waseda University graduate

International Sales Management Department, Casio Computer Co., Ltd.

  • ●
    1985 - Head of Beijing representative office
  • ●
    1996 - CEO of Casio Zuhai Co., Ltd.
  • ●
    2006 - CEO of Casio Shanghai Co., Ltd. / CEO

CEO of Rising Co., Ltd.

CEO of Befirst Co., Ltd.

Contact

株式会社犬印本舗

The Inujirushi brand’s maternity wear and general baby wear

Inujirushi

From maternity inner wear and outer wear for the initial to the later stages of a pregnancy, to after-birth care products, this top brand manufactures maternity wear that provides safety, peace of mind and comfort.

株式会社コーセー

The elmie brand’s additive-free moms’ and baby clothes detergent, baby bottle detergent, kitchen detergent, household detergent, and so on.

elmie

Elmie detergent was born from calls for a solution by many people who were troubled by skin problems. All the products use carefully selected low-irritant ingredients so that detergent residue is less likely to remain on the hands. As these detergents are gentle on the hands they can be used with peace of mind by people troubled by dry skin, sensitive skin, allergic skin, and the like.

株式会社オルネット

The Orunet brand’s sewn products for babies and towel accessories produced by Imabari from toweling

ORUNET
Able to gently wrap the baby’s sensitive skin, cotton is uniquely pleasant to the touch and absorbent. The towel’s texture due to that cotton makes the wearer feel warm to provide a sense of peace and healing. Orunet is committed to using the natural material cotton to provide everyone with high-quality products packed with kindness and warmth that are comfortable to use.

有限会社アリスインターナショナル

The Esmeralda brand’s baby and kids’ pillows and moms’ accessories

EsmeraldA
Esmeralda provides peace of mind with items that treasure the baby’s first feelings and pursue comfort for the precious baby. All the products are sewn carefully by skilled craftspeople in Japanese factories and pass strict restrictions to provide the safety and reassurance of products made in Japan.

株式会社　オオサカヤ

Ikuji-Kobo / Ikuji-Kobo’s branded organic cotton baby wear

Ikuji-Kobo

Newly-born babies are surrounded by a lot of stress. So, we want to provide much more comforting stimulation for the baby. Our products “feel good” for the baby. Ikuji-Kobo’s baby wear is comfortable to the touch, and the materials wrap the body gently. The design does not hinder movement. Our products do not just cover the baby’s body but wrap the baby’s body to provide lots of good feelings, so that the baby is happy from the time of birth. This is the kind of clothing we strive to make.